Who is Chad Kartchner? What is his role in HA and what experiences are influencing his current state of mind?What are the current dynamics and complexities of aircraft maintenance?What is the current state of HA’s onboard versus ground-based maintenance approaches?What are the most important questions to ask when considering a new technology to solve a critical business decision?What aspects of aircraft maintenance and repair might lend themselves to a cognitive analytics solution?What benefits and improvements is Kartchner hoping to achieve? What are the challenges, in particular relating to any policy, security, and ethical issues?How should he evaluate all options considering time, costs, tradeoffs, and buy-versus-own scenarios?What professional risks/rewards exist for Kartchner for each of the options?What do you think Kartchner should do?