Who believes that good clothes should live long. I added an example of this report about Apple, so you can use the same structure. I explained the structure here beneath as well. I also added the document of this report in which the introduction is already made. Please use this document to work in. THE STRUCTURE: USE FOR EACH A HEADING LIKE THE EXAMPLE REPORT ABOUT APPLE – Executive summary – So, the introduction is already there (made by me) in the report – company description – problem definition (focus on brand awareness and show facts/statistics) Internal Analysis (eg. organization, innovation, financial situation, production, marketing) External Analysis (market analysis, competitor analysis, customer analysis, macro-economic environment analysis) – SWOT analysis, shown in a matrix (only use a few words per bullet point) – Conclusion.
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