Determine the number of segments to focus on: Major segment? Multiple segments? Niche? Define and describe each market segment using a segmentation strategy most relevant for the business (geographic, demographic, psychographic, usage rate, benefit, etc)Notes:(in survey, numbers are not in order so look at the first 9 questions from the top page for target market) Distribution strategy: what channels to use? Describe the strategy to use for each channel. Note that it does NOT require multiple channels, some businesses only require a single channel. How will you assist the channel(s)? What are the specific activities?
- Discuss Over under and through by Tana Hoban.
- Managing Xerox’s Multinational Development Center.
- Write a Spireslack field report.
- Discuss “Gates of Paradise” by Lorenzo Ghiberti.
- Describe Mechanical vibrations with viscous damping.
- Discuss Barbara Tyson Mosley.
- Discuss The problems in the global industrialised food system.
- Describe The Roman Colosseum.
- What did Orientalism do to the act of translation?
- Read and critique Hitchcock’s (2015b) paper.