Case Analysis 1 – Tesla Motors (40 pts)

Please answer the following questions:

1. Is the Tesla Model S a radical innovation or an incremental innovation? Competence enhancing or destroying, and from whose perspective? Is it a component or an architectural innovation?

2. What factors do you think influence the rate at which consumers have adopted (or will adopt) the Tesla Model S?

3. Where do you think electric vehicle battery technology is on the technology s curve?

4. Do you think Tesla Motors will be profitable? Why or why not?

5. Importantly, apply as many of the COs (Course Objectives) as you can to the case. These are given for reference below.