Marketing Plan Final Project: Parts 1 and 2 are included in the attachment provided.

PART THREE (Part III): Expending the Marketing Management Strategy from Unit Three, please develop the Financials and Controls of the Market Plan. At a minimum, the Financials and Controls must include the following sections (complete), correctly numbered, and labeled.

Sample Outline of the Marketing Plan (Part III):

4. Financials (This is the section heading, which includes an introductory paragraph)

4.1 Break-Even Analysis

4.2 Sales Forecast

4.3 Expense Forecast

5. Controls (This is the section heading, which includes an introductory paragraph.)

5.1 Implementation

5.2 Contingency Planning

PART FOUR (Part IV): Using the attached document, include the Product Identification and Situation Analysis (Unit 1: Part I), the Marketing Strategy (Unit 2: Part II), and the Financials and Controls (Unit 3: Part III).

Prepare the plan’s cover page and a Table of Contents,

Prepare the Marketing Plan’s Executive Summary

Organize your plan according to the format of the sample plan outline,

Place the cover page and Table of Contents before the Executive Summary.

Develop a comprehensive marketing plan incorporating concepts and principles from the course.