This is an SLO assignment. It must be completed in its entirety (all 5 cases) to receive credit.

READ THE CLOSING CASE “Big-Box or Specialty Shop?” AT THE END OF
CHAPTER 12 IN THE TEXTBOOK
Questions
1. Can Fried really say “no” to the big-box retailers? Why or why not?
2. What do you think Fried should do?

READ THE CLOSING CASE “Social Media Implementation by Small and
Medium-Sized Enterprises: The Case of Luxury Food Stop” AT THE END
OF CHAPTER 13 IN THE TEXTBOOK
Questions –
1. The marketing manager of the Luxury Food Stop has opened two unproductive social media
accounts. What are the dangers of doing this without any intention of continuously updating
and maintaining them?
2. Discuss the other social media errors that the marketing manager may be creating for the
company.
3. Provide examples of how marketing managers of SMEs can overcome their social media
challenges.

READ THE CLOSING CASE “Family Matters” AT THE END OF CHAPTER
14 IN THE TEXTBOOK
Questions –
1. Put yourself in Larry Cohen’s position. What would you see as your most immediate problem?
What are your long-term problems?
2. Would you keep Aaron Kamins as CEO? Why or why not? If you fire him, who would do the
job?
3. What do you recommend Cohen do to save Accurate Perforating?

READ THE CLOSING CASE “Building a Team at Tagit” AT THE END OF
CHAPTER 15 IN THE TEXTBOOK
Questions –
1. Evaluate the philosophy behind the company’s way of working and analyze how it
impacted perceptions of organizational justice both when the company was formed
and later when redundancies were threatening.
2. To what extent do you think there is a partnership between the Tagit management and
the workforce?
3. Where does the power lie?
4. Evaluate whether the possibilities of redundancies will strengthen or weaken the
employee involvement activities at Tagit.

READ THE CLOSING CASE “Back In The Saddle” AT THE END OF
CHAPTER 16 IN THE TEXTBOOK
Questions –
1. What alternatives does the Pastorius family have to resolve their conflict?
2. What operations management principles would apply to running a microbrewery?
3. What would your recommendation be to Tom and Mary Beth?