Discuss and identify two examples of marketing material that use the same media channel (e.g. two TV commercials, two newspaper and/or magazine advertisements, two company websites, two posters, two direct mail shots, two emails, two examples of social media marketing, or two examples of content marketing) one aimed at B2B customers and one aimed at B2C customers. Illustrate your chosen examples in your emTMA so that your tutor can readily refer to them when marking (e.g. via links to YouTube videos, screenshots of web pages, or photographs of print or poster advertising).